Podcast

Brand Agony: Robots Ate My Job

Pessimists think AI will kill copywriting.
Optimists reckon things are about to get very interesting. 

 

First, robots assembled our cars – now they're about to drive them. Next up, artificial intelligence is coming for the lawyers, accountants – and copywriters.

So is now a terrible time to start a job in copywriting? Or is technology more of an opportunity than a threat? 

In this episode, Alan, Siân and Chris talk about what's possible right now – and where we think the industry will go as the technology gets better. (And all without using the phrase 'omnipotent robot overlords'.) 

If you want to find out more, read our blog on copywriters dreaming of electric competitors

Share your agonies (and anything else)

Got a brand agony you'd like us to answer? Send an email to podcast@blackad.co.uk and we'll do our very best to help.

Or maybe you just want to find out about our copywriter recruitment service. Either way - we'll be happy to hear from you.